Meta & TikTok Advertising
Over €78,000 in budget managed and more than €1,200,000 in revenue generated for clients. We don't promise visibility: we measure return.
Service sheet
- Status
- TikTok Marketing Partner
- Platforms
- Meta (Facebook, Instagram) · TikTok
- Managed
- ~€78,000 in ad budget
- Generated
- €1.2M+ revenue for clients
- Reporting
- Monthly: spend, return, margin
The problem
The problem
Many SMEs have tried advertising and got burned: budgets spent, reports full of impressions and reach, revenue unchanged. The problem is rarely the platform — it is treating campaigns like digital flyering instead of engineering.
Before spending a euro you need to know what happens after the click: correct tracking, pages that convert, clear margins to understand how much you can pay for a customer. Then you need creatives tested on your audience, not the aesthetics that win the meeting.
We manage Meta and TikTok directly, with TikTok Marketing Partner status: dedicated tools, early access to new features and a direct line to the platform. And a monthly report where the columns are euros spent, euros generated, margin.
The benefits
What you gain, concretely.
- V/01
Tracking before budget
Nothing is spent until pixels, conversions and events measure the full journey. Optimising without reliable data is astrology.
- V/02
Creatives tested, not opined
Angles and formats compete in structured tests: cost per result decides, not anyone's personal taste — ours included.
- V/03
Reports that speak in euros
Every month: spend, revenue generated, return per campaign. Numbers an owner reads in five minutes and can verify in their own systems.
- V/04
TikTok Marketing Partner
Official platform status: beta features in preview, dedicated support and first-hand best practice — not read on blogs.
- V/05
Budgets scaled with criteria
We start with the budget needed to generate data, and scale when the numbers hold. "Spend more" is never the only strategy.
- V/06
Site and campaigns, one brain
The person running the campaigns also knows the website code: landing pages, speed and tracking get fixed same-day, without ping-pong.
How we work
Our working method, step by step.
-
Audit and tracking
Verification of existing pixels, events and funnels; fixing what does not measure. This is where the quality of everything else is decided.
-
Strategy and angles
Analysis of margins, audience and competition; definition of offers and messages to test. The media plan follows from the numbers.
-
Campaign setup
Clean account structure, audiences and creatives ready for testing. No inherited settings, no kitchen-sink campaigns.
-
Testing and optimisation
Weekly cycles: what does not perform gets switched off, what works gets iterated. Decisions are documented in the report.
-
Scaling and reporting
Controlled budget increases on winning combinations, monthly report on spend, return and next steps.
FAQ
The questions we hear most often.
Whatever is enough to generate data worth deciding on: it depends on your product price and market. If the available budget is too low to produce measurable results, we tell you before taking it on — not after spending it.
It is an official status TikTok grants to those who run campaigns to its standards: dedicated tools, early access to features and direct support. For you it means campaigns managed with first-hand information.
The first weeks are for collecting data and testing: judging a campaign after a few days is the best way to kill it. Serious signals arrive once the first test cycles complete, and the monthly report shows exactly where we stand.
Yes, with the right expectations: in B2B the typical goal is the qualified request, not the instant sale. Meta and TikTok generate demand and contacts; the deal closes in negotiation. We measure cost per request and contact quality.
A monthly report with spend, results, return per campaign and the decisions taken — plus direct access to the platforms, because the data is yours. If a month went badly, you read it in black and white, with the why and the corrective plan.
Not always, but the site is half the campaign: if pages are slow or do not convert, the budget underperforms. The initial audit tells you whether fixing the landing pages is enough or a deeper intervention pays off — with numbers to back it.
Contact
Let's talk.
Tell us the context and the goal: you get an honest technical opinion, not a sales call.
- A personal reply, not a sales pitch
- Quotes with clear, measurable line items
- If it's not our field, we'll tell you